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Popchips

Popchips makes popped potato and other snack chips in a range of flavors, including barbecue, sea salt, sour cream and onion, and sea salt and vinegar. The brand describes a cooking method that uses heat and pressure rather than deep-frying, creating a light, crunchy chip. Its website offers product information, variety packs, recipes and a store finder so shoppers can explore flavors and locate retailers. Popchips presents its products as a convenient alternative within the snack aisle, with a focus on taste and a distinctive popping process. The brand’s playful identity and portable packaging are designed for casual snacking at home, work or on the go.

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