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Drip

Drip is an ecommerce email marketing and automation platform for businesses selling products online. It helps teams connect store data with audience segments, personalized campaigns, and automated workflows tied to shopping behavior. Retailers can use the service for welcome messages, product recommendations, abandoned-cart follow-ups, and customer retention programs. Drip is positioned as software for B2C ecommerce brands and their marketing teams, providing tools to run campaigns directly rather than acting as an outsourced email marketing agency.

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