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Convert provides A/B testing and experimentation software for teams that want to compare website experiences and learn from visitor behavior. Its platform supports tests, audience targeting, reporting, and integrations with analytics and other marketing systems. Marketers and product teams can use controlled experiments to evaluate changes to pages, messaging, and conversion flows. Convert is a testing platform rather than a consulting agency, and an experiment result is only useful when tracking and test design are sound. Organizations should plan for statistical validity, privacy compliance, and clear ownership of experiment implementation.