Basis Technologies ★ 0Sign in to vote

Basis provides advertising automation technology that brings media planning, buying, optimization, reporting, and financial reconciliation into one platform. Its tools support programmatic media as well as workflows across search, social, and direct channels, helping agencies and in-house teams coordinate campaigns and operations. Basis also offers consulting and activation services for organizations seeking additional expertise. Buyers should determine whether they need software, managed services, or both, and evaluate integrations, account controls, billing transparency, reporting, and implementation requirements before adopting the platform.