Gentoo Media operates digital affiliate and marketing services for the online gaming industry. Its official website describes a portfolio of websites that connect players with casino and sportsbook operators through reviews, offers and related content. The company also presents Sitebee, a software tool for monitoring affiliate-brand use, alongside marketing services covering channels such as search, social media, display advertising and CRM. Gentoo identifies itself as the successor to GiG Media after separating from Gaming Innovation Group. Its websites, campaigns and services vary by region and partner.
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