AppsFlyer ★ 0Sign in to vote

AppsFlyer provides measurement and analytics tools used by game companies to understand user acquisition, engagement, revenue, and marketing performance. Its gaming offering is designed to connect activity across mobile, web, connected TV, PC, and console touchpoints. The company also describes tools for evaluating creative, measuring return on ad spend, identifying fraudulent traffic, building audience segments, and using deep links to guide users into apps. AppsFlyer positions these products for game studios and marketers managing cross-platform growth.