Crisp builds data-sharing and analytics technology for consumer packaged goods brands, retailers and distributors. Its platform connects retail data so trading partners can see sales and inventory information, improve collaboration and make decisions about products and supply chains. The company describes its tools as helping brands understand performance across stores and helping retailers and distributors share store-level information with suppliers. Crisp’s focus is the flow of data between businesses that make, sell and distribute food and consumer products, with the goal of improving visibility and coordination from product planning through store shelves. Its website outlines the platform’s capabilities and the types of organizations that use it.
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