Athleta is a women’s and girls’ performance apparel brand founded in 1998 and now part of Gap Inc. The company says its mission is to support women and girls through movement, confidence and a sense of belonging. Its collections include activewear designed for workouts and other parts of an active lifestyle. Athleta also operates stores and an online shop, and its brand materials describe apparel for sports, fitness and everyday use. Visitors can explore current products and learn about the brand through Athleta and Gap Inc.’s official sites.
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